C = Creativity
Creativity includes initiative thinking, critical thinking, which are required for conducting research, development, and creating innovations.
O = Outstanding; Honesty & Integrity
Outstanding in all aspects, from academically and intelligence to honesty and integrity.
C = Collaboration
Collaboration refers to working with unity, both within the organization (teamwork) and with external collaborators (social cooperation). All parties including the responsible persons, employers, customers, and other related parties cooperate in order to reach a common goal, using effective communication.